Vision, Mission and Values

Vision is a present-tense, inspirational statement of how the world (or the marketplace) should look when a company satisfies its goals. Mission defines a company's reason for existence. And values refer to the ethical qualities that drive a company in its daily operation.

When developing these statements, originality is key. These words must genuinely reflect the spirit of the owner(s) and staff. Since the statements are often made public, it is important to stand out rather than sound like every other company.

Hometown Bank's Vision, Mission and Values statements reflect its spirit. Visit Our Thinking to see the concepts we embrace.